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CEBL, SIS Appoint Huddle as Official Betting Technology Partner

February 8, 2024

Next-generation technology provider to modify league’s sports betting and fantasy markets.

 

The Canadian Elite Basketball League (CEBL) and its official data provider, Sports Info Solutions (SIS), announced Thursday that Huddle has been named an official betting technology partner of the CEBL.

 

Beginning in 2024, Huddle, a next-generation technology provider for gaming operations, will have the rights to leverage CEBL marks exclusively within the sports betting category. They will collect real-time game data from SIS and have the ability to launch CEBL sports betting and fantasy markets, while establishing and maintaining all live odds features within their created products.

 

“As we continue our efforts to grow the game in Canada and across the world, this new partnership with Huddle will provide basketball fans more unique and entertaining engagement options and experiences with our CEBL brand,” said Mike Morreale, Commissioner and Co-Founder of the CEBL. “We’d like to thank our partners at SIS for helping broker this deal and fueling this project with their real-time data collection and distribution abilities.”

 

“We couldn’t be happier to have Huddle joining us in supporting the CEBL as we deliver innovative basketball data and betting opportunities to fans of the CEBL and basketball globally,” said Dan Hannigan-Daley, CEO of Sports Info Solutions.

“Our partnership with SIS and the CEBL is a game-changer. Huddle is eager to utilize our advanced technology to craft a market-leading InPlay betting experience, featuring an innovative single-game parlay product,” said Dylan Mitchard, VP of Business Development for Huddle Tech. “By aligning with the product parity of other top-tier global basketball leagues, we aim to elevate fan engagement and contribute to the sustained growth of the CEBL. This collaboration signifies a commitment to delivering unparalleled value to fans and enhancing the league's position in the sports betting landscape.”

 

The 2024 CEBL season tips off Tuesday, May 21 at 7 p.m. local / 9 p.m. ET when the Calgary Surge host provincial rival the Edmonton Stingers at Scotiabank Saddledome. Season tickets and flex packs are now available league wide with priority seating access and preferred pricing. Ticket information for all CEBL games can be found by visiting cebl.ca/tickets.

 

- CEBL -


About the CEBL

A league created by Canadians for Canadians with a mission to develop Canadian players, coaches, sports executives, and referees, the CEBL boasts the highest percentage of Canadian players of any pro league in the country with 73% of its 2023 rosters being Canadian. Players bring experience from the NBA, NBA G League, top international pro leagues, the Canadian National team program, and top NCAA programs as well as U SPORTS. Fourteen players have signed NBA contracts following a CEBL season, and numerous CEBL players attend NBA G League training camps every year. The CEBL season runs from May through August. More information about the CEBL is available at CEBL.ca and @cebleague on InstagramTwitterTikTokLinkedInFacebook YouTube.

 

About Sports Info Solutions

Pioneers in the sports data space since 2002, Sports Info Solutions has been a leader in collecting, analyzing and distributing the deepest data sets and insights to professional sports teams across the MLB, NBA and NFL. The mission of SIS is to enrich and optimize the decision-making process for sports teams, sports leagues, sportsbooks, and sports fans. Learn more at sportsinfosolutions.com.

 

About Huddle
Huddle provides automated pricing and trading services with leading uptime and accuracy to increase turnover and improve margins. Driven by the prowess of legacy proprietary product developed by DeckPrism Sports, Huddle offers industry leading pricing for core, derivative, micro and player prop markets. Their Same Game Parlay product now live for every major US Sport offering full market combinations for both pre-game and in-play. For more information, visit huddle.tech.


April 11, 2025
2025 U SPORTS National Champion has appeared in 30 games with Vancouver over the last two seasons
April 11, 2025
The Niagara River Lions are excited to announce their full coaching, training, and medical staff for the 2025 season led by Head Coach and General Manager, Victor Raso, who recently signed a 3-year contract extension with the team. With the longest-tenured Head Coach in the Canadian Elite Basketball League (CEBL) at the helm, and the return of many key pieces of the coaching staff, the River Lions are poised to defend their championship title in 2025. "Much like our roster, most of this staff has been together for years,” said Raso. “This group has built a camaraderie and understanding of roles which has led to buy-in from our players. We are incredibly excited to tackle the challenge of repeating as CEBL Champions, and are eager for training camp to start!" Returning to the basketball staff this season will be Troy Stevenson, Andrew Sergi, Joel Friesen, Jeff Zwolak and Marlo Davis, who each bring a unique set of experience and skills from their different backgrounds, but who also have long standing relationships with Victor Raso that will help the strength of the coaching team, and their ability to trust each other. The sole addition will be William Gatchalian. Stevenson, who is returning for his third summer, will step into the role of Lead Assistant Coach for the 2025 season. He brings a wealth of experience and a high basketball IQ to the team as the current Head Coach for the University of Waterloo Men's Basketball team. With over 30 years of experience, Sergi, a Hamilton, Ontario native will return for a second campaign as Assistant Coach. A longtime colleague and mentor to Head Coach Victor Raso, Andrew’s veteran presence and strategic mindset continue to be a key asset in player development and team success. Friesen will continue as Assistant Coach bringing experience having played and coached at the university and professional levels. Davis who has been with the River Lions since 2022 will take on a new role of Coaching Consultant while he continues to serve as the Head Coach of the Crestwood Prep Women’s team as well as fulfill National Team duties as a Coach with Canada Basketball. Zwolak will return for a 7th season as Chief of Staff bringing an invaluable attitude and perspective to the group. Zwolak has been a longtime assistant coach with the Cardinal Newman Cardinals basketball program in Stoney Creek, and is also a founding member of the Newman Youth Basketball organization. He is currently the Principal at St. Teresa of Calcutta CES in Hamilton. William Gatchalian, who is an Assistant Coach at Brock University and has spent time with the Winnipeg Seabears , will round out the coaching staff. Team training and medical staff will include Head Athletic Therapist,Marc Henri St. Francois, Strength and Conditioning Coaches, Matrixx Ferreira and Myles Mathner (Iron Performance) , Team Doctor, Dr. Jason Profetto, Team Dentist, Dr. Andrew Lee (Smilee Dental ) and Team Chiropractor, Dr. Mark Lessey. The Basketball Operations team will be led by Jack Beckett and include interns Naz Buhagiar, Benjamin Greaves and Samuel Bempah. The River Lions’ coaching, training, and medical staff boast a wealth of experience and knowledge, all working together to ensure that the team remains competitive and continues to represent the Niagara Region with pride. With this seasoned group in place, the team is focused on defending their championship and achieving even greater success in 2025. The Niagara River Lions are one of the original six teams of the CEBL and the reigning champions. Playing out of the Meridian Centre in downtown St. Catharines, the River Lions represent the twelve municipalities of the Niagara Region while embodying the values of pride and community. Season tickets, voucher packs, group tickets, and single-game tickets are on sale now. Visit www.riverlions.ca/tickets for more information. # ##
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